We safeguard the data you trust us with.

PulseTracker (“we”, “us”, or “our”) provides software that helps hospitality brands manage their presence across search engines, AI/LLM platforms, and social networks. This Privacy Policy explains how we collect, use, and protect personal data when you visit our websites, use our products, or interact with our team.

1. Data we collect

We collect the following categories of information:

• Account data: names, job titles, email addresses, and authentication information provided during onboarding.
• Usage data: log files, device information, feature interaction metrics, and configurations within the PulseTracker platform.
• Content data: location listings, review content, social posts, and AI briefs that you or connected systems submit.
• Support records: messages, meeting notes, and attachments shared with our support or customer success teams.

2. How we use data

We use personal data to:

• Deliver, maintain, and optimize the PulseTracker platform.
• Authenticate users and secure customer accounts.
• Provide customer support, training, and onboarding.
• Send operational updates, service announcements, and marketing communications (you can opt out anytime).
• Conduct analytics that help improve search, social, and AI performance for our customers.

3. Data sharing

We never sell personal data. We may share information with trusted processors who assist us in delivering PulseTracker. These vendors are bound by confidentiality and data processing agreements. We may disclose data if required to comply with legal obligations or to protect the rights and safety of our customers and team.

4. International transfers

PulseTracker operates globally. When we transfer data across borders, we use approved safeguards such as Standard Contractual Clauses and region-specific data residency options when required by law or customer agreements.

5. Data retention

We retain personal data as long as your account is active or as needed to provide our services. When requested, we delete or anonymize data in compliance with applicable regulations and contractual obligations.

6. Your rights

Depending on your location, you may have the right to:

• Access, correct, or delete your personal data.
• Restrict or object to certain data processing activities.
• Request a portable copy of your data.
• Lodge a complaint with your supervisory authority.

Submit privacy requests to [email protected]. We respond within 30 days.

7. Security

We implement administrative, technical, and physical controls to protect data. Measures include encryption in transit, role-based access, audit logging, and regular penetration testing. We also provide guidance to customers on safeguarding their credentials and integrations.

8. Third-party links

Our platform may link to external sites. We are not responsible for the privacy practices of third parties and encourage you to review their policies.

9. Updates

We may update this policy to reflect product, legal, or operational changes. If we make material updates, we provide advance notice through the platform or email.

10. Contact us

For privacy inquiries, contact our Data Protection Officer at [email protected] or by mail at 221 Pulse Way, Suite 300, Miami, FL 33101.