Insights & Resources

Expert tips and strategies to elevate your digital presence

Featured

How AI Chatbots Are Changing Hotel Discovery

AI & LLM November 4, 2024 5 min read

As travelers increasingly turn to AI chatbots like ChatGPT and Claude for travel recommendations, hotels need a new strategy to ensure their properties are accurately represented. Learn how to optimize your digital presence for AI discovery.

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SEO November 1, 2024

10 Local SEO Strategies Every Hotel Should Implement

Discover the essential local SEO tactics that will help your hotel rank higher in local search results and attract more guests.

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Reviews October 28, 2024

The Art of Responding to Negative Reviews

Learn how to turn negative reviews into opportunities for improvement and demonstrate your commitment to guest satisfaction.

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Google Business October 25, 2024

Maximizing Your Google Business Profile: A Complete Guide

Your Google Business Profile is often the first impression guests have of your hotel. Make it count with these optimization tips.

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Social Media October 22, 2024

Social Media Content That Drives Hotel Bookings

Not all social media content is created equal. Learn what types of posts actually convert followers into guests.

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Trends October 19, 2024

2025 Digital Marketing Trends for Hotels

Stay ahead of the curve with these emerging digital marketing trends that will shape the hospitality industry in 2025.

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Best Practices October 16, 2024

Building a Consistent Brand Voice Across All Platforms

Consistency is key to building trust. Learn how to maintain your brand voice across all digital touchpoints.

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AI & LLM October 13, 2024

Structured Data: Why It Matters for AI Visibility

AI platforms rely on structured data to understand your business. Here's how to implement it correctly.

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Analytics October 10, 2024

Key Metrics Every Hotel Marketer Should Track

Stop guessing and start measuring. These are the metrics that actually matter for your hotel's digital success.

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Case Study October 7, 2024

Case Study: How One Hotel Increased Direct Bookings by 180%

See how a boutique hotel transformed their digital presence and dramatically increased direct bookings in just 6 months.

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